To the delight of Taylor Swift fans her new AMC-distributed concert movie will now be playing in cinemas as of Thursday night into Friday. Originally the Taylor Swift: The Eras Tour concert movie was to begin showtimes at 6 p.m. (local time) on Friday, October 13. The reason for the change was that Swift wanted the movie to open on her lucky number day.
As Deadline has reported, the concert film is set to open to $100M domestically with an additional $50M overseas for an overall $150M weekend.
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Also as Deadline reported exclusively, she is holding the world premiere of the film at The Grove in Los Angeles, which is expected to draw a crowd of Swifties.
After wrapping the premiere, Swift took to social media to make the news official.
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“Andddd I can’t really wrap my head around this but…. Look what you genuinely made me do: Due to unprecedented demand we’re opening up early access showings of The Eras Tour Concert Film on THURSDAY in America and Canada!! As in… TOMORROW,” read an Instagram post.
The post continued, “We’re also adding additional showtimes Friday and throughout the weekend. All tickets will be available by 10am tomorrow morning. And it’ll be showing starting Friday in 90 countries all over the world. I can’t thank you enough for wanting to see this film that so vividly captures my favorite adventure I’ve ever been a part of: The Eras Tour. And the best part is, it’s an adventure we’re still on together. Getting in the car now…”
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